Traci Lamar

Traci Lamar

Professor, TATM

Fashion and Textile Design
Fashion and Textile Management: Fashion Development and Product Management
Textile and Apparel, Technology and Management

Wilson College Directory

About Traci Lamar

Dr. Traci M. Lamar joined the faculty of North Carolina State University as an Assistant Professor in Textile and Apparel Technology and Management in June 2000. This appointment followed 12 years of university experience at The University of North Carolina at Greensboro and Southern Illinois University. Prior to that, she held industry positions in apparel design and development. Dr. Lamar holds degrees from North Carolina State University, Arizona State University, and Kansas State University. Her Doctoral work at NC State, completed in May 1999, was supported in part by two national scholarships: The International Textile and Apparel Association (ITAA) Western Region Scholarship and the ITAA Bobbin Feather Fellowship.

Dr. Lamar currently teaches FTD 218, and TT 570. She has taught undergraduate courses in textile products design, development and production management including design fundamentals, computer aided design, illustration and portfolio development, patternmaking, draping and sewn product production management.

Dr. Lamar has completed several trade and academic presentations on topics related to both teaching and research. She had published in research and trade journals. Her research area is the textile product design and development process including the application of technology, virtual design and development, and managing innovation in a demand driven business environment. Dr. Lamar serves as an Associate member of the NC State Graduate Faculty and is a member the Computer Integrated Textile Design Association and ITAA. She is currently serving on the Board of ITAA as Chair of the Ad-Hoc Mentoring Committee. She also holds membership in several honor societies including Phi Kappa Phi.


Textile Design, Fashion

Technology for Textile/Apparel Applications

New Product Development

Health and Safety

Dr. Lamar’s research interests focus on the interface of textile design, technology, and the creation of textile products (including apparel) in the context of the textile and apparel industry. More specifically, those interests include textile product design and development, impact of, and opportunities presented by, technology in the design and development process, and on the products that are created.

Technology is altering the way organizations design and develop product, but most technologies are being used in isolated segments of the process rather than being leveraged with a broad perspective of the scope of design and development. An effective creation process requires that these digital islands be linked to form an integrated system supporting creation of products targeted to specific aesthetic, structural and functional requirements. This focus includes investigation related to design process, design knowledge, and designed artifacts in the textile product arena.

Specific interest areas supporting this overall research program include:

  • Emerging design processes that require integrated design of textile fabric and end product
  • Methods for acquiring consumer input for product development
  • Modeling apparel and textile design and development processes
  • User input into design and development
  • Integrating consumer evaluative criteria into the design and development process
  • Design of functional textile and apparel products for specific end use markets
  • Applications for design and product customization technologies (e.g. CAD, digital printing, integral knitting, body scanning)

Academic Degrees

  • Ph.D. Textile Technology and Management, North Carolina State University, 1999
  • M.S. Textiles and Clothing, Arizona State University, 1988
  • B.S. Apparel Design, Kansas State University, 1981


The effects of CO2 laser treatment on a digital velvet printing
Jung, U., & Lamar, T. (2021, May 7), JOURNAL OF THE TEXTILE INSTITUTE, Vol. 5.
Examining the effectiveness of virtual fitting with 3D garment simulation
Porterfield, A., & Lamar, T. A. M. (2016), International Journal of Fashion Design, Technology and Education, 10(3), 320–330.
Effect of texture on color variation in inkjet-printed woven textiles
Bae, J. H., Hong, K. H., & Lamar, T. (2015), Color Research and Application, 40(3), 297–303.
Enhancing accuracy of drape simulation. Part I: Investigation of drape variability via 3D scanning
Kenkare, N., Lamar, T., Pandurangan, P., & Eischen, J. (2008), Journal of the Textile Institute, 99(3), 211–218.
Enhancing accuracy of drape simulation. Part II: Optimized drape simulation using industry-specific software
Pandurangan, P., Eischen, J., Kenkare, N., & Lamar, T. (2008), Journal of the Textile Institute, 99(3), 219–226.
Proactive product development integrating consumer requirements
May-Plumlee, T., & Little, T. J. (2006), International Journal of Clothing Science and Technology, 18(38719), 53–66.
Evaluation of drape characteristics in fabrics
Kenkare, N., & May-Plumlee, T. (2005), International Journal of Clothing Science and Technology, 17(02-Jan), 109–123.
Fabric drape measurement: A modified method using digital image processing
Kenkare, N., & May-Plumlee, T. (2005), Journal of Textile and Apparel Technology and Management, 4(3).
Consumer purchase data as a strategic product development tool
May-Plumlee, T., & Little, T. J. (2001), Journal of Textile and Apparel Technology and Management, 1(3).
Universal and bra consumers' evaluative criteria
May-Plumlee, T., & Little, T. J. (1999), ITAA proceedings : proceedings of the annual meeting of the International Textile and Apparel Association, Inc., November 10 - 13, 1999, Santa Fe, New Mexico. Monument, Colo. : ITAA.

View All Publications


  • Computer Integrated Textile Design Association
  • ITAA
  • Phi Kappa Phi

Areas of Expertise